Management: An Introduction

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Business & Economics - Management & Leadership
Management: An Introduction

Management: An Introduction

Name: Management: An Introduction
ISBN: 9781292088594

David Boddy

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This is an accessible and academically rigorous guide to the themes and functions of management. It contains in depth case studies that examine key management issues in a broad range of organisations, from Apple and Virgin to the British Heart Foundation and Management in Practice features full of insights into contemporary management activities. Entrepreneurship, sustainability, governance and internationalization are integrated throughout, giving clear guidance on how students can further their understanding of these key topics.

种类:

Business & Economics - Management & Leadership

年:

2016

出版:

7th

出版社:

Trans-Atlantic Publ.

语言:

english

页:

728